{"id":32665,"date":"2025-10-21T12:43:32","date_gmt":"2025-10-21T03:43:32","guid":{"rendered":"https:\/\/goope-lp.heteml.net\/goope-article\/?p=32665"},"modified":"2025-12-08T17:46:18","modified_gmt":"2025-12-08T08:46:18","slug":"local-seo-basics-google-maps","status":"publish","type":"post","link":"https:\/\/goope-lp.heteml.net\/goope-article\/local-seo-basics-google-maps\/","title":{"rendered":"\u3010\u5730\u57df\u306e\u304a\u5e97\u5411\u3051\u3011Google\u30de\u30c3\u30d7\u3067\u300c\u898b\u3064\u304b\u308b\u300d\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306b\u3059\u308b\u306b\u306f\uff1f\u30ed\u30fc\u30ab\u30ebSEO\u306e\u57fa\u672c"},"content":{"rendered":"\n<p>\u300c\u304a\u5e97\u306e\u8fd1\u304f\u306b\u3044\u308b\u304a\u5ba2\u3055\u307e\u306b\u3001\u3069\u3046\u3084\u3063\u3066\u77e5\u3063\u3066\u3082\u3089\u3048\u3070\u3044\u3044\u3093\u3060\u308d\u3046\uff1f\u300d\u300c\u305b\u3063\u304b\u304f\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3092\u4f5c\u3063\u305f\u306e\u306b\u3001\u5168\u7136\u898b\u3066\u3082\u3089\u3048\u306a\u3044&#8230;\u300d\u305d\u3093\u306a\u304a\u60a9\u307f\u306f\u3042\u308a\u307e\u305b\u3093\u304b\uff1f\u7279\u306b\u3001\u98f2\u98df\u5e97\u3001\u7f8e\u5bb9\u5ba4\u3001\u58eb\u696d\u306a\u3069\u3001\u5730\u57df\u306b\u6839\u3056\u3057\u305f\u30d3\u30b8\u30cd\u30b9\u3092\u3055\u308c\u3066\u3044\u308b\u65b9\u306b\u3068\u3063\u3066\u3001\u304a\u5e97\u306e\u5834\u6240\u304c\u304a\u5ba2\u3055\u307e\u306b\u300c\u898b\u3064\u304b\u308b\u300d\u3053\u3068\u306f\u3068\u3066\u3082\u5927\u5207\u3067\u3059\u3088\u306d\u3002\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001Google\u30de\u30c3\u30d7\u3092\u4f7f\u3063\u3066\u300c\u8fd1\u304f\u306e\u304a\u5e97\u300d\u3092\u63a2\u3057\u3066\u3044\u308b\u304a\u5ba2\u3055\u307e\u306b\u3001\u3042\u306a\u305f\u306e\u304a\u5e97\u3092\u3057\u3063\u304b\u308a\u898b\u3064\u3051\u3066\u3082\u3089\u3046\u305f\u3081\u306e\u65b9\u6cd5\u3001\u305d\u306e\u540d\u3082\u300c\u30ed\u30fc\u30ab\u30ebSEO\u300d\u306b\u3064\u3044\u3066\u3001\u3068\u3066\u3082\u308f\u304b\u308a\u3084\u3059\u304f\u304a\u4f1d\u3048\u3057\u307e\u3059\u3002\u5c02\u9580\u77e5\u8b58\u306f\u4e00\u5207\u3044\u308a\u307e\u305b\u3093\u3002\u8aad\u307f\u7d42\u3048\u308b\u9803\u306b\u306f\u3001\u3042\u306a\u305f\u306e\u304a\u5e97\u304c\u5730\u57df\u306e\u304a\u5ba2\u3055\u307e\u306b\u611b\u3055\u308c\u308b\u305f\u3081\u306e\u4e00\u6b69\u3092\u8e0f\u307f\u51fa\u305b\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n\n\n\n<h2 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srcset=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2025\/10\/local-seo-basics-google-maps-01.png 1024w, https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2025\/10\/local-seo-basics-google-maps-01-300x169.png 300w, https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2025\/10\/local-seo-basics-google-maps-01-768x432.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><a href=\"https:\/\/business.google.com\/jp\/business-profile\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Google\u30d3\u30b8\u30cd\u30b9\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb<\/a>\u3068\u306f\u3001Google\u691c\u7d22\u3084Google\u30de\u30c3\u30d7\u306b\u304a\u5e97\u3084\u4f1a\u793e\u306e\u60c5\u5831\u3092\u7121\u6599\u3067\u8868\u793a\u3067\u304d\u308b\u30b5\u30fc\u30d3\u30b9\u306e\u3053\u3068\u3067\u3059\u3002\u3044\u308f\u3070\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u306e\u300c\u3042\u306a\u305f\u306e\u304a\u5e97\u5c02\u7528\u306e\u770b\u677f\u300d\u306e\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u3002\u3053\u3053\u3092\u5145\u5b9f\u3055\u305b\u308b\u3053\u3068\u304c\u3001\u30ed\u30fc\u30ab\u30ebSEO\u306e\u7b2c\u4e00\u6b69\u3067\u3042\u308a\u3001\u6700\u3082\u5927\u5207\u306a\u3053\u3068\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5fc5\u305a\u767b\u9332\u3057\u3066\u3001\u4ee5\u4e0b\u306e\u60c5\u5831\u3092\u6b63\u78ba\u306b\u3001\u305d\u3057\u3066\u3067\u304d\u308b\u3060\u3051\u8a73\u3057\u304f\u5165\u529b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u304a\u5e97\u306e\u6b63\u5f0f\u540d\u79f0<\/strong>\uff08\u770b\u677f\u306b\u66f8\u3044\u3066\u3042\u308b\u901a\u308a\u306b\uff09<\/li>\n\n\n\n<li><strong>\u6b63\u78ba\u306a\u4f4f\u6240<\/strong>\uff08\u756a\u5730\u3084\u5efa\u7269\u540d\u307e\u3067\uff09<\/li>\n\n\n\n<li><strong>\u96fb\u8a71\u756a\u53f7<\/strong><\/li>\n\n\n\n<li><strong>\u55b6\u696d\u6642\u9593<\/strong>\uff08\u5b9a\u4f11\u65e5\u3082\u5fd8\u308c\u305a\u306b\uff09<\/li>\n\n\n\n<li><strong>\u5199\u771f<\/strong>\uff08\u304a\u5e97\u306e\u5916\u89b3\u3001\u5185\u89b3\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3001\u30b9\u30bf\u30c3\u30d5\u306e\u7b11\u9854\u306a\u3069\u3001\u305f\u304f\u3055\u3093\u8f09\u305b\u307e\u3057\u3087\u3046\uff09<\/li>\n\n\n\n<li><strong>\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u3084\u5546\u54c1<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u304a\u5ba2\u3055\u307e\u306f\u3001\u3053\u308c\u3089\u306e\u60c5\u5831\u3092\u898b\u3066\u304a\u5e97\u306b\u884c\u304f\u304b\u3069\u3046\u304b\u3092\u6c7a\u3081\u307e\u3059\u3002\u60c5\u5831\u304c\u5c11\u306a\u304b\u3063\u305f\u308a\u3001\u9593\u9055\u3063\u3066\u3044\u305f\u308a\u3059\u308b\u3068\u3001\u305b\u3063\u304b\u304f\u306e\u6765\u5e97\u6a5f\u4f1a\u3092\u9003\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3088\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30dd\u30a4\u30f3\u30c82: \u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306b\u3082\u6b63\u78ba\u306a\u60c5\u5831\u3092\u8f09\u305b\u308b\uff08NAP\u60c5\u5831\uff09<\/h3>\n\n\n\n<p>Google\u30d3\u30b8\u30cd\u30b9\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3060\u3051\u3067\u306a\u304f\u3001\u3042\u306a\u305f\u306e\u304a\u5e97\u306e\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3084SNS\u306a\u3069\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u306e<strong>\u3059\u3079\u3066<\/strong>\u306e\u5834\u6240\u306b\u3001\u304a\u5e97\u306e\u540d\u524d\uff08Name\uff09\u3001\u4f4f\u6240\uff08Address\uff09\u3001\u96fb\u8a71\u756a\u53f7\uff08Phone\uff09\u304c<strong>\u540c\u3058\u5185\u5bb9\u3067\u7d71\u4e00\u3055\u308c\u3066\u3044\u308b<\/strong>\u3053\u3068\u304c\u3068\u3066\u3082\u91cd\u8981\u3067\u3059\u3002\u3053\u308c\u3092\u7565\u3057\u3066\u300c<strong>NAP\u60c5\u5831<\/strong>\u300d\u3068\u547c\u3073\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001Google\u30d3\u30b8\u30cd\u30b9\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3067\u306f\u300c\u3007\u3007\u30ab\u30d5\u30a7\u300d\u3001\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3067\u306f\u300c\u30ab\u30d5\u30a7\u3007\u3007\u300d\u3068\u306a\u3063\u3066\u3044\u305f\u308a\u3001\u96fb\u8a71\u756a\u53f7\u306e\u30cf\u30a4\u30d5\u30f3\u306e\u4f4d\u7f6e\u304c\u9055\u3063\u305f\u308a\u3059\u308b\u3068\u3001Google\u306f\u300c\u3053\u306e\u304a\u5e97\u306e\u60c5\u5831\u306f\u6b63\u78ba\u3058\u3083\u306a\u3044\u304b\u3082\uff1f\u300d\u3068\u5224\u65ad\u3057\u3066\u3057\u307e\u3044\u3001\u691c\u7d22\u3067\u4e0a\u4f4d\u8868\u793a\u3055\u308c\u306b\u304f\u304f\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u4ed6\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3084\u30d6\u30ed\u30b0\u3067\u3042\u306a\u305f\u306e\u304a\u5e97\u304c\u7d39\u4ecb\u3055\u308c\u308b\u3053\u3068\u3092\u300c<strong>\u30b5\u30a4\u30c6\u30fc\u30b7\u30e7\u30f3<\/strong>\u300d\uff08\u8a00\u53ca\uff09\u3068\u547c\u3073\u307e\u3059\u3002\u3053\u306e\u30b5\u30a4\u30c6\u30fc\u30b7\u30e7\u30f3\u306b\u66f8\u304b\u308c\u3066\u3044\u308b\u304a\u5e97\u306e\u60c5\u5831\u3082\u3001NAP\u60c5\u5831\u3068\u4e00\u81f4\u3057\u3066\u3044\u308b\u3068\u3001Google\u304b\u3089\u306e\u4fe1\u983c\u5ea6\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3068Google\u30d3\u30b8\u30cd\u30b9\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u306e\u60c5\u5831\u3092\u4e00\u81f4\u3055\u305b\u308b\u3053\u3068\u3067\u3001\u304a\u5e97\u306e\u4fe1\u983c\u5ea6\u304c\u9ad8\u307e\u308a\u3001\u691c\u7d22\u3067\u300c\u898b\u3064\u304b\u308a\u3084\u3059\u304f\u300d\u306a\u308b\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">NAP\u60c5\u5831\u306b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u7b49\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8a18\u8f09\u3059\u308b\u3053\u3068\u306fNG\u306a\u306e\u3067\u6ce8\u610f<\/h4>\n\n\n\n<p>NAP\u60c5\u5831\u306b\u8a18\u8f09\u3059\u308b\u5185\u5bb9\u306b\u306f\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u304c\u5b9a\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<br><a href=\"https:\/\/support.google.com\/business\/answer\/3038177?hl=ja#zippy=%2C%E3%83%93%E3%82%B8%E3%83%8D%E3%82%B9%E3%81%AE%E8%AA%AC%E6%98%8E\" target=\"_blank\" rel=\"noopener\" title=\"\">Google\u306b\u63b2\u8f09\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u60c5\u5831\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3 &#8211; Google \u30d3\u30b8\u30cd\u30b9 \u30d7\u30ed\u30d5\u30a3\u30fc\u30eb \u30d8\u30eb\u30d7<\/a><br>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u60c5\u5831\u3092\u8a18\u8f09\u3057\u3066\u3044\u308b\u30b1\u30fc\u30b9\u3092\u76ee\u306b\u3059\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u304c\u3001<a href=\"https:\/\/support.google.com\/business\/answer\/3038177#zippy=%2C%E3%83%93%E3%82%B8%E3%83%8D%E3%82%B9%E3%81%AE%E8%AA%AC%E6%98%8E\" target=\"_blank\" rel=\"noopener\" title=\"\">Google\u306b\u63b2\u8f09\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u60c5\u5831\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306e\u30d3\u30b8\u30cd\u30b9\u8aac\u660e<\/a>\u306b\u6b21\u306e\u3088\u3046\u306b\u8a18\u8f09\u3055\u308c\u3066\u3044\u308b\u3088\u3046\u306b\u3001<strong>Google\u3067\u306e\u516c\u958b\u304c\u8a31\u53ef\u3055\u308c\u306a\u3044\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u306e\u3067\u6ce8\u610f\u304c\u5fc5\u8981<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>\u30fb<strong>\u8cea\u304c\u4f4e\u3044\u3001\u95a2\u9023\u6027\u304c\u306a\u3044\u3001\u307e\u305f\u306f\u95b2\u89a7\u306e\u59a8\u3052\u3068\u306a\u308b\u30b3\u30f3\u30c6\u30f3\u30c4<\/strong>\u3002\u305f\u3068\u3048\u3070\u3001\u8aa4\u5b57\u3084\u5947\u629c\u306a\u6587\u5b57\u3092\u542b\u3080\u30b3\u30f3\u30c6\u30f3\u30c4\u3001\u610f\u5473\u4e0d\u660e\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306a\u3069\u304c\u3053\u308c\u306b\u3042\u305f\u308a\u307e\u3059\u3002\n\n\u30fb<strong>\u7279\u5225\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u7279\u5225\u6599\u91d1\u3001\u7279\u5178\u306a\u3069\u3092\u904e\u5ea6\u306b\u5f37\u8abf\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4<\/strong>\u3002\u305f\u3068\u3048\u3070\u3001\u300c\u3059\u3079\u3066 50% \u5f15\u304d\u300d\u3001\u300c\u5730\u5143\u3067\u4e00\u756a\u4eba\u6c17\u306e\u30d9\u30fc\u30b0\u30eb\u304c 500 \u5186\uff01\u300d\u306a\u3069\u306e\u30d5\u30ec\u30fc\u30ba\u306f\u4f7f\u7528\u3067\u304d\u307e\u305b\u3093\u3002\n\n\u30fb<strong>\u30ea\u30f3\u30af\u3092\u542b\u3080\u30b3\u30f3\u30c6\u30f3\u30c4<\/strong>\u3002\u3069\u306e\u3088\u3046\u306a\u7a2e\u985e\u3067\u3042\u3063\u3066\u3082\u3001\u30ea\u30f3\u30af\u306f\u4f7f\u7528\u3067\u304d\u307e\u305b\u3093\u3002<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\">\u30dd\u30a4\u30f3\u30c83: \u304a\u5ba2\u3055\u307e\u306e\u300c\u53e3\u30b3\u30df\u300d\u3092\u5927\u5207\u306b\u3059\u308b<\/h3>\n\n\n\n<p>\u3042\u306a\u305f\u306f\u3001\u521d\u3081\u3066\u884c\u304f\u304a\u5e97\u3092\u9078\u3076\u3068\u304d\u3001\u4ed6\u306e\u304a\u5ba2\u3055\u307e\u306e\u300c\u53e3\u30b3\u30df\u300d\u3092\u53c2\u8003\u306b\u3057\u307e\u305b\u3093\u304b\uff1f\u300c\u6599\u7406\u304c\u304a\u3044\u3057\u3044\u300d\u300c\u5e97\u54e1\u3055\u3093\u304c\u89aa\u5207\u300d\u300c\u96f0\u56f2\u6c17\u304c\u826f\u3044\u300d\u3068\u3044\u3063\u305f\u58f0\u306f\u3001\u3053\u308c\u304b\u3089\u6765\u5e97\u3059\u308b\u304a\u5ba2\u3055\u307e\u306b\u3068\u3063\u3066\u3001\u3068\u3066\u3082\u5927\u5207\u306a\u60c5\u5831\u6e90\u3067\u3059\u3002Google\u3082\u3001\u53e3\u30b3\u30df\u306e\u6570\u3084\u8a55\u4fa1\u3001\u5185\u5bb9\u3092\u91cd\u8996\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u304a\u5ba2\u3055\u307e\u306b\u826f\u3044\u53e3\u30b3\u30df\u3092\u66f8\u3044\u3066\u3082\u3089\u3046\u305f\u3081\u306b\u306f\u3001\u65e5\u9803\u304b\u3089\u826f\u3044\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u4e00\u756a\u3067\u3059\u3002\u305d\u3057\u3066\u3001\u3082\u3057\u53ef\u80fd\u3067\u3042\u308c\u3070\u3001\u4f1a\u8a08\u6642\u306a\u3069\u306b\u300c\u3082\u3057\u3088\u308d\u3057\u3051\u308c\u3070\u3001Google\u306b\u53e3\u30b3\u30df\u3092\u66f8\u3044\u3066\u3044\u305f\u3060\u3051\u308b\u3068\u5b09\u3057\u3044\u3067\u3059\uff01\u300d\u3068\u4e00\u8a00\u304a\u9858\u3044\u3057\u3066\u307f\u308b\u306e\u3082\u826f\u3044\u3067\u3057\u3087\u3046\u3002\u5e97\u5185\u306b\u53e3\u30b3\u30df\u7528\u306eQR\u30b3\u30fc\u30c9\u3092\u8a2d\u7f6e\u3059\u308b\u306e\u3082\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u53e3\u30b3\u30df\u306b\u306f\u300c\u8fd4\u4fe1\u300d\u3059\u308b\u3053\u3068\u3082\u5927\u5207\u3067\u3059\u3002\u826f\u3044\u53e3\u30b3\u30df\u306b\u306f\u611f\u8b1d\u306e\u6c17\u6301\u3061\u3092\u4f1d\u3048\u3001\u3082\u3057\u53b3\u3057\u3044\u53e3\u30b3\u30df\u304c\u5bc4\u305b\u3089\u308c\u305f\u3068\u3057\u3066\u3082\u3001\u771f\u646f\u306b\u53d7\u3051\u6b62\u3081\u3001\u6539\u5584\u3059\u308b\u59ff\u52e2\u3092\u793a\u3059\u3053\u3068\u3067\u3001\u304a\u5ba2\u3055\u307e\u304b\u3089\u306e\u4fe1\u983c\u5ea6\u304c\u3055\u3089\u306b\u4e0a\u304c\u308a\u307e\u3059\u3002\u8fd4\u4fe1\u3057\u3066\u3044\u308b\u304a\u5e97\u306f\u3001\u300c\u304a\u5ba2\u3055\u307e\u3092\u5927\u5207\u306b\u3057\u3066\u3044\u308b\u304a\u5e97\u300d\u3068\u3044\u3046\u5370\u8c61\u3092\u4e0e\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2025\/10\/local-seo-basics-google-maps-02.png\" alt=\"\" class=\"wp-image-32667\" srcset=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2025\/10\/local-seo-basics-google-maps-02.png 1024w, https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2025\/10\/local-seo-basics-google-maps-02-300x169.png 300w, https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2025\/10\/local-seo-basics-google-maps-02-768x432.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 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