{"id":6562,"date":"2017-11-20T10:46:29","date_gmt":"2017-11-20T01:46:29","guid":{"rendered":"https:\/\/goope-lp.heteml.jp\/goope-article\/?p=6562"},"modified":"2026-06-23T12:24:40","modified_gmt":"2026-06-23T03:24:40","slug":"campaign-url-builder","status":"publish","type":"post","link":"https:\/\/goope-lp.heteml.net\/goope-article\/campaign-url-builder\/","title":{"rendered":"URL\u4f5c\u6210\u30c4\u30fc\u30eb\u3092\u4f7f\u304a\u3046\uff01Google Analytics\u3067\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3059\u308b\u65b9\u6cd5"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u30e1\u30eb\u30de\u30ac\u3084\u30d6\u30ed\u30b0\u306a\u3069\u3001<strong>\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3078\u306e\u30ea\u30f3\u30af\uff08URL\uff09\u3092\u5916\u90e8\u306b\u8cbc\u3063\u3066\u5ba3\u4f1d\u3059\u308b<\/strong>\u3053\u3068\u306f\u3001Web\u62c5\u5f53\u8005\u306a\u3089\u3042\u308b\u306f\u305a\u3002\u3068\u304f\u306b\u30bb\u30fc\u30eb\u306a\u3069<strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/strong>\u3092\u884c\u3046\u969b\u306b\u3001\u30e1\u30eb\u30de\u30ac\u306e\u914d\u4fe1\u3084\u30d0\u30ca\u30fc\u306e\u63b2\u8f09\u3067\u544a\u77e5\u3059\u308b\u3053\u3068\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3084\u307f\u304f\u3082\u306b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u544a\u77e5\u3092\u3057\u3066\u3001\u300c\u3069\u306e\u304f\u3089\u3044\u52b9\u679c\u304c\u3042\u3063\u305f\u306e\u304b\u300d\u300c\u524d\u56de\u3068\u304f\u3089\u3079\u3066\u3069\u3046\u3060\u3063\u305f\u306e\u304b\u300d\u304c\u6b63\u78ba\u306b\u628a\u63e1\u3067\u304d\u3066\u3044\u306a\u3044\u2026\u306a\u3093\u3066\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u304b\uff1f\u6d41\u5165\u6570\u3084\u6d41\u5165\u5143\u306a\u3069\u3001<strong>\u6b63\u78ba\u306a\u60c5\u5831\u3092\u628a\u63e1\u3059\u308b\u3053\u3068<\/strong>\u306f<strong>\u6539\u5584\u70b9\u306e\u767a\u898b<\/strong>\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u305d\u3053\u3067\u4eca\u56de\u306f\u300c<strong>Google Analytics\uff08\u30b0\u30fc\u30b0\u30eb \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09<\/strong>\u300d\u3092\u6d3b\u7528\u3057\u3066\u3001<strong><a href=\"#when\">\u30a6\u30a7\u30d6\u4e0a\u3067\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/a>\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3059\u308b\u65b9\u6cd5<\/strong>\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\uff01<br>\u30e1\u30eb\u30de\u30ac\u914d\u4fe1\u6642\u306b\u3069\u306e\u304f\u3089\u3044\u30ea\u30f3\u30af\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u304b\u3001\u8907\u6570\u5a92\u4f53\u306b\u63b2\u8f09\u3057\u305f\u30d0\u30ca\u30fc\u304c\u3069\u306e\u5a92\u4f53\u304b\u30891\u756a\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u304b\u3092\u898b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u6c17\u306b\u306a\u308b\u65b9\u306f\u305c\u3072\u30c1\u30a7\u30c3\u30af\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u306d\u3002<br><span style=\"font-size: 14px;\"><a href=\"https:\/\/goope.jp\/article\/tag\/analytics\/\">\u203b\u300cGoogle Analytics\u300d\u95a2\u9023\u306e\u904e\u53bb\u306e\u8a18\u4e8b\u306f\u30b3\u30c1\u30e9<\/a><\/span><\/p>\n\n\n\n<p class=\"has-gray-background-color has-background wp-block-paragraph\">Google Analytics\u306f\u30012023\u5e747\u67081\u65e5\u3092\u3082\u3063\u3066\u6a19\u6e96\u306e\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u306e\u30c7\u30fc\u30bf\u51e6\u7406\u304c\u505c\u6b62\u3055\u308c\u3001Google Analytics4\uff08GA4\uff09\u3078\u306e\u5207\u308a\u66ff\u3048\u3092\u63a8\u5968\u3057\u3066\u3044\u307e\u3059\u3002<br><br><strong>\u25bc\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30d8\u30eb\u30d7<br><a href=\"https:\/\/support.google.com\/analytics\/answer\/11583528?sjid=13942093283393551231-AP\" target=\"_blank\" rel=\"noopener\" title=\"\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u5ec3\u6b62\u3055\u308c\u307e\u3059\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u5ec3\u6b62\u3055\u308c\u307e\u3059<\/a><\/strong><br><br>\u672c\u8a18\u4e8b\u306f\u3001UA\u306e\u624b\u9806\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"tool\"><\/a>\u304a\u3059\u3059\u3081\uff01\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u4f5c\u6210\u30c4\u30fc\u30eb\u300d<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u300cGoogle Analytics\u300d\u3067\u306f<strong>URL\u306e\u672b\u5c3e\u306b\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b<\/strong>\u3068\u3001<strong>\u7d30\u304b\u3044\u30c7\u30fc\u30bf\u306e\u96c6\u8a08\u304c\u53ef\u80fd<\/strong>\u306b\u306a\u308a\u307e\u3059\u3002\u300c<strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u4f5c\u6210\u30c4\u30fc\u30eb<\/strong>\u300d\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u30ab\u30f3\u30bf\u30f3\u306b\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a class=\"article__link__button\" href=\"https:\/\/ga-dev-tools.appspot.com\/campaign-url-builder\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u4f5c\u6210\u30c4\u30fc\u30eb\u306f\u3053\u3061\u3089<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u300cGoogle Analytics\u300d\u5185\u306e<strong>\u767a\u898b<\/strong>\u3068\u3044\u3046\u30da\u30fc\u30b8\u304b\u3089\u3082\u9077\u79fb\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign00.png\" alt=\"Google Analytics\u306e\u300c\u767a\u898b\u300d\u753b\u9762\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><a id=\"when\"><\/a>\u3053\u3093\u306a\u6642\u306b\u4f7f\u3063\u3066\u307f\u3088\u3046\uff01<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u3053\u3067\u3044\u3046\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3068\u306f\u3001\u30a6\u30a7\u30d6\u4e0a\u3067\u884c\u3046\u65bd\u7b56\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5834\u5408\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30e1\u30eb\u30de\u30ac\u306e\u4e2d\u306b\u3044\u308c\u305f\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3078\u306e\u30ea\u30f3\u30af\u306e\u30af\u30ea\u30c3\u30af\u6570\u3092\u77e5\u308a\u305f\u3044<\/li>\n\n\n\n<li><a href=\"https:\/\/goope.jp\/article\/internet-glossary\/#outside\" target=\"_blank\" rel=\"noopener noreferrer\">\u5916\u90e8\u30b5\u30a4\u30c8<\/a> \u306b\u30d0\u30ca\u30fc\u3092\u8cbc\u3063\u3066\u3082\u3089\u3046\u306e\u3067\u3001\u305d\u308c\u305e\u308c\u306e\u30af\u30ea\u30c3\u30af\u6570\u3092\u77e5\u308a\u305f\u3044<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u30e1\u30eb\u30de\u30ac\u5185\u306e\u30ea\u30f3\u30af\u3084\u30d0\u30ca\u30fc\u306b\u633f\u5165\u3057\u305f\u30ea\u30f3\u30af\u306a\u3069\u3001\u30ea\u30f3\u30af\uff08\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306eURL\uff09\u304c\u3001\u3069\u306e\u304f\u3089\u3044\u52b9\u679c\u304c\u3042\u3063\u305f\u306e\u304b\u77e5\u308a\u305f\u3044\u5834\u5408\u306b\u3001\u3053\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u3046\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a id=\"translation\"><\/a>\u3010\u8c46\u77e5\u8b58\u3011\u30da\u30fc\u30b8\u5185\u306e\u6587\u5b57\u3092\u7ffb\u8a33\u3059\u308b<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u4f5c\u6210\u30c4\u30fc\u30eb\u300d\u306f\u30c7\u30d5\u30a9\u30eb\u30c8\u3067\u306f\u82f1\u8a9e\u3067\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u82f1\u8a9e\u8868\u8a18\u3060\u3068\u3001\u30ab\u30f3\u30bf\u30f3\u306a\u3082\u306e\u3082\u96e3\u3057\u304f\u611f\u3058\u3066\u3057\u307e\u3046\u3053\u3068\u3082\u3002\u82e6\u624b\u306a\u65b9\u306f\u3001<strong>\u30da\u30fc\u30b8\u3092\u7ffb\u8a33\u3059\u308b<\/strong>\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<br><span style=\"font-size: 14px;\">\u203b\u4ee5\u4e0b\u306f\u300cchrome\u300d\u3067\u306e\u65b9\u6cd5\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign01.png\" alt=\"Google Chrome\u3067Web\u30da\u30fc\u30b8\u3092\u7ffb\u8a33\u3059\u308b\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">URL\u304c\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u7b87\u6240\u306e<strong>\u53f3\u5074\u306b\u3042\u308b\u30de\u30fc\u30af<\/strong>\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001<strong>\u7ffb\u8a33<\/strong>\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3059\u308b\u3068\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u30da\u30fc\u30b8\u4e2d\u306e\u82f1\u8a9e\u304c\u65e5\u672c\u8a9e\u306b\u7ffb\u8a33\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th>\u7ffb\u8a33\u524d<\/th><th>\u7ffb\u8a33\u5f8c<\/th><\/tr><tr><td><img decoding=\"async\" style=\"border-style: none;\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign02.png\" alt=\"Google Chrome\u3067Web\u30da\u30fc\u30b8\u3092\u7ffb\u8a33\u3059\u308b\u524d\"><\/td><td><img decoding=\"async\" style=\"border-style: none;\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign03.png\" alt=\"Google Chrome\u3067Web\u30da\u30fc\u30b8\u3092\u7ffb\u8a33\u3057\u305f\u5f8c\"><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"howto\"><\/a>\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u4f5c\u6210\u30c4\u30fc\u30eb\u300d\u306e\u4f7f\u3044\u65b9<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><a id=\"manipulate\"><\/a>\u64cd\u4f5c\u65b9\u6cd5<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u9805\u76ee\u3092\u5165\u529b\u3057\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002\u7528\u9014\u306b\u3088\u3063\u3066\u306f\u672a\u5165\u529b\u306e\u9805\u76ee\u304c\u3042\u3063\u3066\u3082\u554f\u984c\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign05-e1509962289506.png\" alt=\"\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u4f5c\u6210\u30c4\u30fc\u30eb\u306e\u5165\u529b\u753b\u9762\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u9805\u76ee\u3092\u57cb\u3081\u3066\u3044\u304f\u3068\u3001\u4e0b\u306e\u8d64\u3044\u67a0\u3067\u56f2\u308f\u308c\u305f\u90e8\u5206\u304c\u9023\u52d5\u3057\u307e\u3059\u3002\u3053\u308c\u304c\u4f5c\u6210\u3055\u308c\u305fURL\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign04-e1509962268877.png\" alt=\"\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u4f5c\u6210\u30c4\u30fc\u30eb\u306eURL\u5171\u6709\u753b\u9762\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">URL\uff08https:\/\/goope.jp\uff09\u306e\u5f8c\u306b\u3064\u3044\u3066\u3044\u308b<strong>?utm_source=goope<\/strong>\u304c\u30d1\u30e9\u30e1\u30fc\u30bf\u3068\u547c\u3070\u308c\u308b\u90e8\u5206\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a id=\"standard\"><\/a>\u57fa\u672c\u7de8<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u57fa\u672c\u7684\u306b\u4f7f\u3046\u9805\u76ee\u306f\u4ee5\u4e0b\u306e4\u7a2e\u985e\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306eURL\uff08 Website URL \uff09<\/li>\n\n\n\n<li>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30bd\u30fc\u30b9\uff08 Campaign Source )<\/li>\n\n\n\n<li>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5a92\u4f53\uff08 Campaign Medium )<\/li>\n\n\n\n<li>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u540d\uff08 Campaign Name \uff09<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u5404\u9805\u76ee\u306e\u8aac\u660e\u3068\u5b9f\u969b\u306b\u3069\u3093\u306a\u6587\u5b57\u3092\u5165\u529b\u3059\u308b\u304b\u3001\u4ee5\u4e0b\u306e\u8868\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th>\u9805\u76ee\u540d<\/th><th>\u6982\u8981<\/th><th>\u5165\u529b\u3059\u308b\u6587\u5b57\uff08\u4f8b\uff09<\/th><\/tr><tr><td><strong>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306eURL<\/strong><\/td><td>\u9077\u79fb\u3055\u305b\u305f\u3044\u30da\u30fc\u30b8\u306eURL\u3002Analytics\u306b\u767b\u9332\u3057\u3066\u3044\u308b\u30b5\u30a4\u30c8\u3001\u305d\u306e\u914d\u4e0b\u3067\u3042\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/td><td>goope.jp<\/td><\/tr><tr><td><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30bd\u30fc\u30b9<\/strong><\/td><td>\u3069\u3053\u304b\u3089\u306e\u6d41\u5165\u306a\u306e\u304b\u7279\u5b9a\u3057\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u30b0\u30fc\u30da\u306e\u30e6\u30fc\u30b6\u30fc\u3055\u3093\u306b\u30e1\u30eb\u30de\u30ac\u3092\u9001\u308b\u5834\u5408\u306b\u306f\u300cgoope\u300d\u3068\u3057\u307e\u3059\u3002<\/td><td>goope<\/td><\/tr><tr><td><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5a92\u4f53<\/strong><\/td><td>\u30e1\u30eb\u30de\u30ac\u3067\u306e\u5ba3\u4f1d\u306a\u3089\u300cemail\u300d\u3001 \u30d0\u30ca\u30fc\u63b2\u8f09\u306a\u3089\u300cbanner\u300d\u306a\u3069\u5a92\u4f53\u3092\u8b58\u5225\u3057\u307e\u3059\u3002<\/td><td>email<\/td><\/tr><tr><td><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u540d<\/strong><\/td><td>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30bf\u30a4\u30c8\u30eb\u3092\u3064\u3051\u307e\u3059\u3002\u52b9\u679c\u306e\u6bd4\u8f03\u3092\u3059\u308b\u5834\u5408\u306f\u3001\u5e74\u6708\u65e5\u3092\u3064\u3051\u308b\u3068\u308f\u304b\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/td><td>winter_sale_171201<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0a\u8a18\u306e\u3088\u3046\u306b\u9805\u76ee\u3092\u5165\u308c\u3066\u3044\u304f\u3068\u3001\u4ee5\u4e0b\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u5b8c\u6210\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign06.png\" alt=\"\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u4f5c\u6210\u30c4\u30fc\u30eb\u306eURL\u5171\u6709\u753b\u9762\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>URL\u3092\u30b3\u30d4\u30fc\u3059\u308b<\/strong>\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u3001\u30e1\u30eb\u30de\u30ac\u3084\u30d0\u30ca\u30fc\u306b\u30da\u30fc\u30b9\u30c8\u3059\u308c\u3070\u3001\u5b8c\u4e86\u3067\u3059\uff01<br><a href=\"#analytics\">\u25b6\u52b9\u679c\u306e\u78ba\u8a8d\u65b9\u6cd5\u306f\u3053\u3061\u3089<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a id=\"apply\"><\/a>\u5fdc\u7528\u7de8\uff5eAB\u30c6\u30b9\u30c8\u3059\u308b\u5834\u5408\uff5e<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5185\u5bb9\uff08 Campaign Content \uff09<\/strong>\u3092\u8ffd\u52a0\u3059\u308b\u3053\u3068\u3067\u3001AB\u30c6\u30b9\u30c8\u3092\u884c\u3046\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<br><span style=\"font-size: 14px;\">\u203bAB\u30c6\u30b9\u30c8\u3068\u306f\u2026\u8a34\u6c42\u3057\u305f\u3044\u3053\u3068\u3092\u3001<strong>2\u30d1\u30bf\u30fc\u30f3\uff08A\u3068B\uff09\u306e\u65b9\u6cd5\u3067\u8a34\u6c42<\/strong>\u3057\u3001<strong>\u3069\u3061\u3089\u306e\u52b9\u679c\u304c\u9ad8\u3044\u304b\u6e2c\u5b9a<\/strong>\u3059\u308bweb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u624b\u6cd5\u3067\u3059\u3002<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"#standard\">\u57fa\u672c\u7de8<\/a>\u3067\u4f5c\u6210\u3057\u305fURL\u306b\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5185\u5bb9\u300d\u3092\u8ffd\u52a0\u3057\u307e\u3059\u3002AB\u30c6\u30b9\u30c8\u306e\u305f\u3081\u306b\u3001A\u30d1\u30bf\u30fc\u30f3\u3068B\u30d1\u30bf\u30fc\u30f3\u306e\u3075\u305f\u3064\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><th>\u9805\u76ee\u540d<\/th><th>\u6982\u8981<\/th><th>\u5165\u529b\u3059\u308b\u6587\u5b57\uff08\u4f8b\uff09<\/th><\/tr><tr><td><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5185\u5bb9 A<\/strong><\/td><td>\u57fa\u672c\u7684\u306b\u306f\u540c\u3058URL\u306b\u3064\u3051\u308b\u3082\u306e\u306b\u306a\u308a\u307e\u3059\u3002URL\u3092\u5224\u5225\u3059\u308b\u305f\u3081\u3001\u300c01\u300d\u300c02\u300d\u3068\u756a\u53f7\u4ed8\u3051\u3057\u3066\u3082\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/td><td>btn_01<\/td><\/tr><tr><td><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5185\u5bb9 B<\/strong><\/td><td>&#8211;<\/td><td>btn_02<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u751f\u6210\u3055\u308c\u305fURL\u3092\u305d\u308c\u305e\u308c\u4ee5\u4e0b\u306e\u30dc\u30bf\u30f3\u306b\u633f\u5165\u3057\u3066\u307f\u307e\u3057\u305f\u3002<br><span style=\"font-size: 14px;\">\u203b\u4ee5\u4e0b\u306f\u30b5\u30f3\u30d7\u30eb\u30dc\u30bf\u30f3\u3067\u3059\u3002\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u30b0\u30fc\u30da\u306e\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u3078\u9077\u79fb\u3057\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u300cbtn_01\u300d\u2192 <a class=\"article__link__button\" href=\"https:\/\/goope.jp\/?utm_source=goope&amp;utm_medium=email&amp;utm_campaign=winter_sale_171201&amp;utm_content=btn_01\" target=\"_blank\" rel=\"noopener noreferrer\">\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3092\u306f\u3058\u3081\u3088\u3046<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u300cbtn_02\u300d\u2192 <a class=\"article__link__button\" href=\"https:\/\/goope.jp\/?utm_source=goope&amp;utm_medium=email&amp;utm_campaign=winter_sale_171201&amp;utm_content=btn_02\" target=\"_blank\" rel=\"noopener noreferrer\">\u30b0\u30fc\u30da\u306e\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u306f\u3053\u3061\u3089<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3069\u3061\u3089\u306e\u30dc\u30bf\u30f3\u3092\u62bc\u3057\u3066\u3082\u540c\u3058\u30da\u30fc\u30b8\u306b\u9077\u79fb\u3057\u307e\u3059\u304c\u3001\u300c\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3092\u306f\u3058\u3081\u3088\u3046\u300d\u300c\u30b0\u30fc\u30da\u306e\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u306f\u3053\u3061\u3089\u300d\u3068\u3044\u3063\u305f<strong>\u6587\u8a00\u306e\u9055\u3044<\/strong>\u3067<strong>\u30af\u30ea\u30c3\u30af\u6570\u306b\u3082\u9055\u3044\u304c\u767a\u751f\u3059\u308b<\/strong>\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002AB\u30c6\u30b9\u30c8\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u3088\u308a\u52b9\u679c\u306e\u9ad8\u3044\u8a34\u6c42\u65b9\u6cd5\u304c\u767a\u898b\u3067\u304d\u308b\u306e\u3067\u3001\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a id=\"analytics\"><\/a>Google Analytics\u3067\u52b9\u679c\u3092\u78ba\u8a8d\u3059\u308b<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u884c\u3063\u305f\u5f8c\u306f\u3001Google Analytics\u3067\u52b9\u679c\u3092\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002\u4eca\u56de\u306f\u3001<a href=\"#standard\">\u57fa\u672c\u7de8<\/a>\u3068<a href=\"#apply\">\u5fdc\u7528\u7de8<\/a>\u305d\u308c\u305e\u308c\u306e\u898b\u65b9\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a id=\"standard-check\"><\/a>\u57fa\u672c\u7de8\u306e\u898b\u65b9<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Google Analytics\u306b\u30ed\u30b0\u30a4\u30f3\u3057\u305f\u5f8c\u3001\u30b5\u30a4\u30c9\u30e1\u30cb\u30e5\u30fc\u306e<strong>\u96c6\u5ba2<\/strong>\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001<strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/strong>\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u305d\u306e\u76f4\u4e0b\u306b\u3042\u308b<strong>\u3059\u3079\u3066\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/strong>\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u753b\u9762\u304c\u5207\u308a\u66ff\u308f\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign08.png\" alt=\"Google Analytics\u306e\u7ba1\u7406\u753b\u9762\u30e1\u30cb\u30e5\u30fc\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u30da\u30fc\u30b8\u3092\u30b9\u30af\u30ed\u30fc\u30eb\u3059\u308b\u3068\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u8868\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u3053\u3067\u7d50\u679c\u3092\u898b\u3066\u3044\u304d\u307e\u3059\u3002<br><span style=\"font-size: 14px;\">\u203b\u4ee5\u4e0b\u3088\u308a\u63b2\u8f09\u3059\u308b\u30ad\u30e3\u30d7\u30c1\u30e3\u306f<a href=\"https:\/\/support.google.com\/analytics\/answer\/6367342?hl=ja#access\" target=\"_blank\" rel=\"noopener noreferrer\">Google Analytics\u306e\u30c7\u30e2\u753b\u9762<\/a>\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign09.png\" alt=\"Google Analytics\u306e\u7ba1\u7406\u753b\u9762\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u540d<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u8868\u306e\u4e00\u756a\u5de6\u306b\u3042\u308b<strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/strong>\u304c\u3001\u300cURL\u4f5c\u6210\u30c4\u30fc\u30eb\u300d\u3067\u3044\u3046<strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u540d\uff08 Campaign Name \uff09<\/strong>\u306b\u3042\u305f\u308a\u307e\u3059\u3002\u5177\u4f53\u4f8b\u306e\u5834\u5408\u3001\u300cwinter_sale_171201\u300d\u304c\u3053\u3053\u306b\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign10.png\" alt=\"Google Analytics\u306e\u7ba1\u7406\u753b\u9762\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u305d\u306e\u53f3\u5074\u306b\u3042\u308b<strong>\u30e6\u30fc\u30b6\u30fc<\/strong>\u306f\u3001\u671f\u9593\u4e2d\u306b1\u56de\u4ee5\u4e0a\u306e<a href=\"https:\/\/goope.jp\/article\/uu-pv-session-difference\/#session\" target=\"_blank\" rel=\"noopener noreferrer\">\u30bb\u30c3\u30b7\u30e7\u30f3<\/a>\u3092\u958b\u59cb\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u6570\u306b\u306a\u308a\u307e\u3059\u3002\u52b9\u679c\u3092\u898b\u308b\u6642\u306f\u3001\u3053\u3053\u3092\u76ee\u5b89\u306b\u3059\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30bd\u30fc\u30b9\u3068\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5a92\u4f53<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u78ba\u8a8d\u3057\u305f\u3044\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u540d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u8a72\u5f53\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30c7\u30fc\u30bf\u3060\u3051\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign12.png\" alt=\"Google Analytics\u306e\u7ba1\u7406\u753b\u9762\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e00\u756a\u5de6\u306b\u3042\u308b<strong>\u53c2\u7167\u5143\/\u30e1\u30c7\u30a3\u30a2<\/strong>\u304c\u3001<strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30bd\u30fc\u30b9\uff08 Campaign Source )\u3068\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5a92\u4f53\uff08 Campaign Medium )<\/strong>\u306b\u3042\u305f\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/goope-lp.heteml.net\/goope-article\/wp-content\/uploads\/2017\/11\/ga-campaign11.png\" alt=\"Google Analytics\u306e\u7ba1\u7406\u753b\u9762\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u53c2\u7167\u5143\uff08 google \uff09 \u2026 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30bd\u30fc\u30b9\uff08 Campaign Source )<\/li>\n\n\n\n<li>\u30e1\u30c7\u30a3\u30a2\uff08 cpc 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